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Ever heard the saying “customer is god?” Well, you need to always keep it in your mind when running a business. The customers and clients are the soul of an organization. Any business can only drive profits if its customers are satisfied. A business that does not prioritize its customers’ welfare will run out of business one day. But just delivering products and services on time is not enough for customers. Customer satisfaction involves a lot of things, after-sale services being one of the most important aspects that many businesses tend to ignore. According to some studies, about 20 percent of businesses fail in their first year because of this, and about 50 percent tend to fail in their 5th year due to the issues related to poor customer service.
Important of customer care services
Excellent customer service is the surest way to maintain the momentum for every business. If a company has quality customer care, a customer keeps coming back for purchases, and he or she also makes referrals to others when they are held important. Now that was about why great after-sales customer service is important. Now talking from the owner’s point of view, it can get really difficult or next to impossible to connect with each customer for feedback. That’s when chatbots ease the task in this modern time. Keep reading to know more about chatbots.
All about chatbots
Automated customer service or best chatbot for website is a program that automatically interacts with customers while working on predefined events and conditions. The common benefits of implementing an effective chatbot in your business include: responding to the issues quickly, gathering feedback data for improved services in the future, working day and night proactively, contacting customers on various platforms via SMS, social media, and websites. As mentioned above, how chatbots have eased the task of customer services has undoubtedly become a beneficial support system for eCommerce businesses. But the way it is implemented too has a major impact. For instance, the chatbots are responding very slow or responding in a language that customers don’t understand or not offering a useful solution, etc. checkout the factors to keep in mind if you want customer service and chatbots to stay connected.
Smart AI technology
Organizations that pay attention to the updated technology and invest in it on time tend to enjoy a high chance of increasing sales by delivering maximum client satisfaction. Similarly, when it comes to automated customer support, make use of chatbots Artificial intelligence to predict the buying behavior of a customer based on the history of past purchases. Also, chatbots have machine learning capabilities. In simple words, it provides proactive-based customer support.
Social media such as Instagram, Facebook, Snapchat all use API, commonly known as Application Programming Interface. The software helps two different applications to share a conversation. Similarly, automated customer service has an API that allows them to converse with humans with the use of natural language processing. Therefore, humans don’t get to know that they are talking to a robot.
By now, you must have known how AI chatbots are the future of eCommerce.